Livonia, MI, September 18, 2006
Bright House Networks of Michigan has unveiled a significant new development in its business broadband strategy. The company’s Road Runner Business Class services, sold primarily to small and medium-sized business customers, are now re-branded as part of a new strategic product line called Bright House Networks Business Solutions.
This revamped product line also incorporates the company’s full suite of enterprise services directed at large and data-intensive organizations. Those services include managed networks, data protection services and direct Internet access via fiber.
According to Robert McCann, President of Bright House Networks Michigan Division, the branding change simply reinforces the company’s long-term commitment to the business market. “Ultimately, our customers determine how successful we will be,” said McCann. “So it’s important for us to venture upon new investments as well as offer our customers dependable and inexpensive services to be the best business broadband provider in the market.”
“Our name change helps us communicate more clearly how our solutions address the unique needs of our customers,” McCann said. He emphasized these developments do not effect Bright House Networks residential Internet service. Road Runner customers will continue to enjoy the same features and benefits of their high speed Internet service as they have all along.
Cynthia Severts, Vice President of Advanced Broadband Services, explained that the move is more than just a name change. For small to medium-sized businesses, including home-based companies, it introduces value bundles that allow customers access to such services as user-level security and automatic remote backup, for little or no cost.
”We’re also concentrating on making broadband services easier for small businesses to understand by presenting service choices and benefits in plain language,” said Severts. “We recognize that today’s business owners need more than just a business-caliber Internet connection, they want a trusted, helpful partner who can deliver solutions that drive business success.”
About Bright House Networks
Advance/Newhouse Communications provides day-to-day management of Bright House Networks cable systems pursuant to its partnership with Time Warner Entertainment. Bright House Networks serves more than two million customers in several large markets that include Tampa Bay and Central Florida (Orlando), Indianapolis, Birmingham, Bakersfield and Detroit, along with several other smaller systems in Alabama and the Florida Panhandle. The high-growth Tampa/Central Florida markets are contiguous and form one of the country’s largest cable clusters.
Nearly 100% of Bright House Networks customers have high-speed data (HSD), Video-on-Demand (VOD) and Subscription Video-on-Demand (SVOD) available to them. Bright House Networks also makes available Digital Video Recorders (DVR) that have become immensely popular with customers. The company’s Florida operations currently deliver nearly 300 channels to customers and were among the first in the country to offer High Definition Television signals (HDTV). Since its introduction, HDTV has achieved impressive acceptance with Bright House Networks customers who are equipped to receive the signals. Bright House Networks also offers HSD customers a choice of Multiple Internet Service Providers (MISP). The company recently commenced deployment of Digital Phone in Tampa Bay, Central Florida, and Michigan.
Exceptional customer service, free-of-charge, 24 hours per day, local and seven days per week is the company’s cornerstone of its business and top priority across all operating units. Public affairs, social responsibility and community involvement continue as major initiatives for the company as an ongoing commitment to the families and communities Bright House Networks serves. This includes long-term commitments to education and to what matters in the lives of the Bright House Networks customers.
